Good marketing ideas don't matter if they stay in drafts.

They own the production and publishing layer of your marketing: scheduling and publishing social content, maintaining the content calendar, drafting basic captions from your direction, creating Canva graphics within your brand standards, assembling and scheduling emails and newsletters, formatting and publishing blog posts, uploading and scheduling video, coordinating clips, repurposing content, tracking approvals, organizing assets, maintaining templates and tools, and light reporting. The exact scope is defined during VA Success Setup™.

Both, within limits. They can turn founder notes, recordings, and existing material into captions, graphics, newsletters, and repurposed pieces, and write basic supporting copy within approved direction. Original thought leadership, expert copywriting, and creative direction usually still come from you, your team, or a specialist. The source of content is mapped during setup.

Yes, basic captions drafted from the direction, notes, or source material you provide, in the voice captured during setup. How much review those captions need is set by your approval level.

Yes. Simple branded graphics, resizing, and adaptations using your existing brand standards and templates. Advanced design work is scoped and matched intentionally, not assumed.

Yes. Scheduling and publishing across your agreed channels is core to the role, following the approval workflow set during VA Success Setup™.

Yes. They can assemble, format, check links, and schedule newsletters and email campaigns in your email platform. Send approval follows your agreed workflow.

Yes. Formatting and publishing blog posts, including provided titles, metadata, internal links, and image alt text using your standards.

Yes. Turning long-form content, recordings, and past posts into new formats is one of the most useful parts of the role, and one of the most often skipped.

Remote Assistants can be matched based on the tools your business already uses, including common platforms like these. Tool experience and requirements are confirmed during scoping and matching rather than assumed.

Only if you decide they can. Setup defines what requires approval, who approves, and where. Some clients approve every piece; others let recurring or templated content go out within agreed rules while major campaigns still need sign-off.

They solve different problems. An agency may provide strategy, campaign design, media buying, creative leadership, and specialist teams. A Marketing Support Remote Assistant primarily provides recurring execution capacity: coordination, publishing, organization, and production follow-through. Some businesses use both.

No. Clear offers, approved messaging, a basic publishing direction, content themes, and examples to follow are often enough to start. But somebody has to establish the direction; this role executes it rather than inventing it.

Not by default. They can support an existing advertising program administratively: organizing creative assets, uploading approved assets, updating tracking sheets, and collecting reports. Campaign strategy, targeting, media buying, budget decisions, and optimization stay with an appropriate specialist unless explicitly scoped to a qualified candidate.

They can help execute existing SEO work: formatting and publishing posts, adding provided titles and metadata, internal-link updates, and alt text to your standards. They aren't positioned as SEO strategists, and rankings aren't promised.

Yes. Testimonial organization and review-request coordination can be part of the role, following your approved process and messaging.

That's common. Setup looks at where content can come from: recordings, past posts, client questions, founder notes, existing long-form material. The Remote Assistant can help gather and shape it. If the real gap is strategy or messaging, we'll say so; that needs direction before execution.

Role Clarity, Delegation Mapping, Communication & Workflow Setup, a Structured Launch, and a 30-Day Success Plan with checkpoints. For this role it covers marketing channels, content types, publishing cadence, brand voice, visual standards, approval workflow, the campaign calendar, tools, asset locations, content source, responsibility boundaries, existing templates, recurring marketing tasks, access permissions, escalation rules, and reporting expectations.

Part-time is approximately 20 hours per week, starting at $1,597/month, often a defined weekly production rhythm across a few channels. Full-time is approximately 40 hours per week, starting at $2,397/month, with broader ownership across campaigns, email, repurposing, assets, and reporting. Both are starting prices and include VA Success Setup™.

We'll talk through where your marketing stalls today, what direction already exists, and whether this role fits. If it's a fit, we define scope and begin VA Success Setup™ and matching. Timing depends on scope and matching, and we'll give you a realistic picture on the call.